![The Origins of Woke: Civil Rights Law, Corporate America, and the Triumph of Identity Politics: Hanania, Richard: 9780063237216: Amazon.com: Books The Origins of Woke: Civil Rights Law, Corporate America, and the Triumph of Identity Politics: Hanania, Richard: 9780063237216: Amazon.com: Books](https://m.media-amazon.com/images/I/81V6w+BoWML._AC_UF1000,1000_QL80_.jpg)
The Origins of Woke: Civil Rights Law, Corporate America, and the Triumph of Identity Politics: Hanania, Richard: 9780063237216: Amazon.com: Books
The word “woke” has been weaponized by individuals on the right who can't seem to even define the word. Here is a breakdown of the origins… | Instagram
![Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon](https://images.theconversation.com/files/290857/original/file-20190904-175682-1l92pfq.jpg?ixlib=rb-1.1.0&rect=7%2C302%2C5168%2C2584&q=45&auto=format&w=1356&h=668&fit=crop)
Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon
![We need to discuss the word 'woke' | Malaika Jabali, Laura Kipnis, Rebecca Solnit, Bhaskar Sunkara, Thomas Chatterton Williams, Zaid Jilani and Derecka Purnell | The Guardian We need to discuss the word 'woke' | Malaika Jabali, Laura Kipnis, Rebecca Solnit, Bhaskar Sunkara, Thomas Chatterton Williams, Zaid Jilani and Derecka Purnell | The Guardian](https://i.guim.co.uk/img/media/cfb3d931f12a39d862bcbd9fbf05305f68c9c92a/0_288_4355_2613/master/4355.jpg?width=1200&height=1200&quality=85&auto=format&fit=crop&s=7fa5e45004ac41a6f4f2dd6faae1d33e)